Intellectual Property and the Law of Ideas

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ISBN
9780367708092
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Ideas are the fuel of industry and the entertainment business. Likewise, manufacturers receive suggestions for new products or improvements to existing products, and retailers frequently receive ideas for new marketing campaigns.
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Author(s) By Kurt Saunders.
Publisher Taylor & Francis Ltd
Format Paperback / softback
Pages 72
Published in United Kingdom
Published 9 Jan 2023
Availability Not yet available
Ideas are the fuel of industry and the entertainment business. Likewise, manufacturers receive suggestions for new products or improvements to existing products, and retailers frequently receive ideas for new marketing campaigns.
Chapter 1 Introduction to the Law of Ideas Chapter 2 Legal Theories of Idea Protection Contract Law Breach of Express Contract Breach of Implied Contract Unjust Enrichment and Quasi-Contract Breach of Confidence or Confidential Relations
Kurt M. Saunders is a Professor and Chair of the Department of Business Law at California State University, Northridge. He received his B.S. in Economics from Carnegie Mellon University, a J.D. from the University of Pittsburgh, and an LL.M. in Intellectu
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